Brand Safety Summit

Singapore

Big Ideas and Local Deep Dives:
The Brand Safety Summit Comes to Asia-Pacific
for the First Time!

2020

APR

30

Live Virtual Brand Safety Summit Singapore

A new platform to meet the needs of the rapidly evolving advertising industry and brand safety community

Businesses are rethinking ways to connect with customers and prospects, and we at The 614 Group have reimagined how we can continue to bring our audience of brand safety leaders together. That’s why we’ve launched a series of Live Virtual Brand Safety Summits for 2020. The virtual version of each Summit will be collaborative and interactive, just like our in-person events.

The Live Virtual Summit will feature a mix of keynotes, panel discussions and fireside chats covering the most pressing brand safety issues. Our speaker lineup will feature experts on brand safety, advertising fraud, measurement, contextual advertising, consumer data protection and more.

Join us as we expand the ways our community learns and comes together while advancing the most important brand safety conversations.

Initial Speaker Lineup

Cindy Deng

Managing Director,
Asia Pacific

App Annie

Oliver Tan

CEO and Founder

ViSenze

Yean Cheong

Executive Advisor

The 614 Group

Alvin Neo

CCMO

NTUC Enterprise & FairPrice Group

Jonathan Mackenzie

Head of APAC

Publicis

Cheryl Guzman Ng

Global Head of Marketing

ViSenze

Dan Hughes

Chief Data Officer, APAC,
Middle East and Africa

Publicis Group

Caspar Schlickum

Regional Managing Director

Accenture Interactive Operations APAC

Michael Zacharski

Global CEO

EMX

Jeannie Ong

Executive Coach

AKA Ms StarHub

Robin Zieme

Partner EMEA, Head of Business Development

Channel Factory

Alex Sibois

Head of Agency and Channel Sales APAC

LinkedIn

Conrad Tallariti

Commercial Director, APAC

DoubleVerify

Christopher Tuan

Managing Director, Unity Ads

Unity Technologies

Hooi-Yen Chin

Counsel to APAC Startups

Polaris International

Pablo Gomez

Chief Digital Officer and Media Lead

Insights Division, Kantar NASEAP

David Murnick

EVP Digital Media Operations & Technology Partnerships

Dentsu Aegis Network

Rob Rasko

CEO & Founder

The 614 Group

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Agenda Overview

Welcome Remarks

  • Rob Rasko, President, Brand Safety Series
  • Yean Cheong, Executive Advisor, APAC, The 614 Group

Maintaining Consumer Trust in an Era of Brand Safety Concerns
Presented by Channel Factory

  • John Miskelly, APAC Investment Director, GroupM
  • Robin Zieme, Partner EMEA, Head of Business Development, Channel Factory

A Dive Into TAG’s First APAC Fraud Benchmark Study
Presented by the Trustworthy Accountability Group (TAG)

  • Mike Zaneis, CEO, TAG
Morning Break
Presented by the 614 Group

Redefining TV Buying
Presented by DoubleVerify

  • Conrad Tallariti, Commercial Director, APAC, DoubleVerify
  • Gavin Buxton, Managing Director APAC, SpotX

The State of Advertising Technology and Artificial Intelligence

  • Jonathan Mackenzie, Managing Director, Publicis Media Precision APAC
  • Oliver Tan, CEO, ViSenze

Contextual Advertising in a Cookieless World ,

  • Cheryl Guzman Ng, Global Head of Marketing, ViSenze

Best Practices in Advertising Measurement,
Presented by EMX

  • Alex Sibios, APAC Head of Agency and Channel Sales, LinkedIn Marketing Solutions
  • David Murnick, EVP Digital Media Operations & Technology Partnerships, Dentsu Aegis Network
  • Michael Zacharski, CEO, EMX
Keynote To Be Announced

Consumer Data Protection and Regulations

  • Dan Hughes, Chief Data Officer, APAC, Middle East, and Africa, Publicis Group
  • Hooi Yen Chin, Counsel to APAC Startups, Polaris International
  • Sonalika Sarna, Director, Strategic Insights and Analytics, Epsilon
  • Pablo Gomez, Chief Digital Officer, Kantar
Afternoon Break

Aligning the Supply Chain: Automation, Programmatic, and Brand Safety Best Practices

  • Caspar Schlickum, Regional Managing Director, Accenture Interactive Operations, APAC
  • Alvin Neo, CCMO of NTUC Enterprise and MD, NTUC Link

Dispelling Myths Around Verification: In-App, Video, and More

  • Cindy Deng, Managing Director, APAC, App Annie
  • Chris Tuan, Head of Strategic Accounts, Unity3D Monetization (Greater China)
Keynote To Be Announced

Closing Remarks

  • Rob Rasko, President, Brand Safety Series
  • Yean Cheong, Executive Advisor, APAC, The 614 Group

Partners

Gold Partner

Silver Partners

Exclusive Agency Partner

Agency Partners

Marketing Partners

Past Live In Person Brand Safety Series Attendees

About the 614 Group

The 614 Group is a results-driven digital advertising infrastructure consultancy, providing strategic and tactical services to our clients.

Through our core consulting services, original content, live events, and research we empower the industry-at-large with
cutting-edge education and resources. Our philosophy is based on building long-term relationships with our clients.
We have solved some of the toughest challenges in digital media and continue to develop solutions that address the needs of the constantly changing marketplace.

We build strategies. We solve problems. We foster communities.

Location

The Westin Singapore

The Westin Singapore

12 Marina View, Asia Square Tower 2, Singapore 018961

Other Upcoming Events

LONDON

7 MAY 2020

NEW YORK CITY

12 NOV 2020

Contact Us

Get in touch with us

Our Address

The 614 Group

34 Woodland Road,
Roseland, NJ 07068

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Now in a Live Virtual Format!